SMEICC 2018 Conference Programme

DAY 2 PROGRAMME

16 AUGUST 2018 (THURSDAY)

8.15am

Registration

9.30am

-

12.30pm

PLENARY III Hall 404 | English

CHALLENGES & OPPORTUNITIES OF THE NEW DIGITAL-LED PARADIGM

Technology has permeated into every level of society around the world, impacting all walks of life with advancements in payment, transportation and services. It seems that in today’s context, whoever can best leverage on technology as part of their business DNA stands to survive and thrive. What can traditional businesses, big and small, do to stay in the game?

Hear from industry leaders as they share insights on the challenges brought about by rapid technology advancement and the opportunities to be seized on the digitalisation journey.

Speakers:

Mr Manoj Menon, Senior Partner & Asia Pacific Managing Director, Frost & Sullivan

Mr Steen Puggaard, Former CEO, 4FINGERS Crispy Chicken

Professor David Lee, Professor in Finance Programme, Singapore University of Social Sciences

Mr Tan Chong Huat, Managing Partner, RHTLaw Taylor Wessing LLP

Moderator:

Mr Kuah Boon Wee, Group CEO, MTQ Corporation Limited

Click for speaker profile.

座谈会3.1 Room 309 & 310 | Mandarin

如何在颠覆性经济中重塑业务

颠覆性经济带来的不只是产品及成本效益上的竞争，企业领导如今也须在企业模式和转型中下功夫，由内到外增强企业的营运，才能在充满挑战的市场中生存，让业绩继续增长。

主讲嘉宾将分享如何在颠覆性经济中为企业转型升级，保持领先优势。

主讲嘉宾

腾福时代集团创办人兼总裁张耀文先生

Kinofy Pte Ltd联合创办人张嘉伟先生

Bynd Artisan创办人兼主席关卫贤先生

会议主持

第一精机有限公司董事经理程宇超先生

Click for speaker profile.

TRACK 3.2 Room 325 | English

CREATE POSITIVE DISRUPTION THROUGH HUMAN CAPITAL

Developing Human Capital as a key disruptor of business is increasingly challenging in the age of digitalisation. Emerging intelligence from data analytics and transformation of the workplace has transformed the path of talent management.

Find out how the disruptive perspective can help businesses build an advantage by developing talent.

Speakers:

Mr Steven Lock, Organisational Performance Strategist, FutureTHINK! Training & Consultancy LLP

Mr Leong Chee Tung, CEO, EngageRocket

Mr Manoj Sharma, CEO, CusJo.com

Mr Tang Khan Loon, Director, Business Development & Strategic Partnerships, Financial Alliance Pte Ltd

Mr Stephen Yee, Assistant Executive Director, Singapore National Employers Federation

Speaker & Moderator:

Mr Andrew Chow, Media Strategist, Ideas & Concepts

Click for speaker profile.

BOOSTER LAB F Room 308 | English

BREAKING THROUGH THE CLUTTER OF DIGITAL MARKETING

The resounding hype of digital marketing has led to a huge influx of brands jumping onto the bandwagon in recent years. Whilst this represents opportunities for brands to gain a bigger share of voice, it also welcomes much more competition.

With multiple changes in algorithms, user interface and new platforms emerging year on year, how does one tailor the digital marketing plan for the future? Unlock effective media selection strategies without

bursting a hole in your A&P budget.

Speaker:

Mr Lucas Tok, Lecturer, Singapore Polytechnic

Click for speaker profile.

BOOSTER LAB G Room 324 | English

BACK TO BASICS: CRAFT AN ACTIONABLE PLAN FOR YOUR DIGITAL TRANSFORMATION JOURNEY

by SIAA

We have heard about the 4th industrial revolution and Industrie 4.0 which involves Automation, Connectivity and Intelligence as the technology pillars. Buzzwords like Artificial Intelligence, Co-bots, Machine Learning, Edge Processing, Blockchain etc are bombarding the industry. However, what does all this mean to your business and the push for companies towards a digital economy?

BOOSTER LAB H Room 311 | English

BUILDING A STRONG COMPANY CULTURE TO TRANSFORM YOUR BUSINESS

Speakers:

Mr Ho Kah Chuan, Director, Corporate Tax Advisory, KPMG Advisory Services Pte Ltd

Mr Kang Yew Keong, Director, KPMG Advisory Services Pte Ltd

Click for speaker profile.

'Transformation' has become a buzzword today. Everyone seems to have an idea or digital quick fix to transform companies. However, REAL transformation can only happen by transforming your company culture and the leadership mindset. But getting this right is a real challenge-until now! This inspirational and insightful session reveals a novel blueprint for building a strong company culture. It's the secret sauce that highly successful companies use to create amazing work environments with passionate and highly engaged employees.

A must-attend session for business leaders, owners, founders and HR executives, seeking REAL transformation for their business, and to be successful in the disruptive digital age.

Speaker:

Mr Ashok Miranda, Business Transformation Architect & Founder, Transform and Transcend

Click for speaker profile.

TECH-NEWS ROOM

Room 326 | English

You loved our Tech Newsroom and Experiential Learning Labs last year, bursting the room at its seams. This year, get inspired at our enhanced Tech News-room – the stage where innovative trends and new technologies intersect.

Designed for the brave and the visionary, get ready for a unique one-day experience packed with demos and insider stories of the entrepreneurs and innovators behind the latest business models and cutting-edge technologies that are transforming organisations.

Speakers:

Ms Teo Peiru, CEO, KeyReply (Graph Paper Pte Ltd)

Mr Hiew Wee Soon, Business Director, Maven Lab Pte Ltd

Ms Erica Tan, Product Manager - Visual Products, Epson Singapore Pte Ltd

Mr Murari Mohan, Assistant Vice President, Link Analytics Centre, NTUC Link Pte Ltd

Mr Careyden Wee, President, One Smart Star Asia Pte Ltd

Singtel

Click for speaker profile.

-

12.30pm

Networking Lunch

2.00pm

-

5.00pm

PLENARY IV Hall 404 | English

BUILDING GLOBAL COMMUNITY TO ENGAGE THE WORLD

Digital connectivity has blurred boundaries, enabling us to form completely new communities transcending physical location. People and organisations are interacting with one another, individuals are connecting and collaborating in inner circles, social groups and communities, sparking off new possibilities and opportunities. The emergence of the global citizen and digital tribes has rewritten the dynamics of human interaction.

Uncover insights on tapping into your network to build your own global community.

Speakers:

Mr Erik Ligtenberg, Deputy CEO, Lazada Singapore

Ms Melissa Lim, Co-Founder & Head of Marketing, Business IT Systems Pte Ltd (BiTS)

Mr Karl Mak, Co-Founder & CEO, Hepmil Media Group

Moderator :

Mr Andrew Thomas, Regional CEO, Asia Pacific, Eagles Flight Asia

Click for speaker profile.

TRACK 4.1 Room 309 & 310 | English

THE LIFESTYLE REVOLUTION – TECHNOLOGY DISRUPTION IMPACTING YOUR EVERYDAY LIFE

Grab made hailing a taxi by frantically waving look silly. Airbnb gave us alternatives in travel accommodation beyond hotels by accessing people’s homes. And the list goes on. The frontiers of mobile and web technology are being pushed daily as new players and new markets emerge, opening a world of possibilities.

Glimpse into the minds of the new generation of movers and shakers who are connecting the dots to create business values that impact and disrupt our lives as we know it by creating a new category where they thrive and set the rules.

Speakers:

Mr Ng Aik-Phong, Managing Director, Fave Group Pte Ltd

Mr Patrick Wong, Country Manager, GOGOVAN Singapore

Dr Snehal Patel, Co-Founder & CEO, MyDoc Pte. Ltd.

Mr Danny Tan, CEO, HipVan Pte Ltd

Mr Roger Yuen, Founder & CEO, Clozette Pte Ltd

Moderator:

Mr Daniel Ng, Senior Director of Marketing – APAC, Cloudera

Click for speaker profile.

座谈会4.2 Room 323 | Mandarin

开拓未来新领域：区块链、人工智能、网路安全、物联网及云计算

区块链、人工智能、网络安全、物联网及云计算这五大科技趋势，将在未来逐渐合为一体或以其他的方式升级，成为未来数码科技的主干成分。

专家们将和与会者深入探讨上述科技对企业及日常生活带来怎样的冲击与影响。

主讲嘉宾

星和生态数码平台部门主管黄泽慧女士

Deskera Singapore Pte Ltd项目实施顾问石茅先生

多博科技有限公司首席客户官林焕雄先生

主讲嘉宾暨会议主持

新跃社科大学商学院市场学课程主任关冲博士

Click for speaker profile.

BOOSTER LAB I Room 311 | English

UNBLOCKING THE BLOCKCHAIN – BENEFITS FOR BUSINESSES

By Ngee Ann Polytechnic, School of Business & Accountancy

Blockchain technologies have changed the way we see, manage and store data. A truly decentralised and robust medium for recording electronic transactions, blockchain is fast becoming a norm for all digitised businesses with business agreements being made and managed via Smart Contracts.

Get introduced to the nature of blockchain and find out how businesses can leverage on this

technology to improve business efficiency and increase security.

Speaker:

Mr Yap Heng Kiong, Senior Lecturer, School of Business & Accountancy, Ngee Ann Polytechnic

Mr Kevin Lim, Co-Founder, Fresh Turf Pte Ltd

Click for speaker profile.

BOOSTER LAB J Room 324 | English

ATTRACT AND ENGAGE - CRACKING THE CODE TO THE MILLENNIAL WORKFORCE

Today and tomorrow’s workforce comprise an often-misunderstood generation – the Millennials. The Gen-Ys, born between 1980s and 2000s, now in their late teens to mid-30s, represent a fast-growing and developing demographic of the workforce. In fact by 2025, 3 out of 4 in the active labour force will be a Millennial. How do you attract, motivate and engage your future workforce?

Curated and delivered by a Millennial himself, learn the 7 drivers of recruitment attraction to develop,

design and deliver career experiences to win over and harness the untapped talent of this generation.

Speaker:

Mr Benjamin Loh, Public Speaking Coach & Professional #Millennial Speaker,

Flare Communications Coaching Pte Ltd

Click for speaker profile.

BOOSTER LAB K Room 308 | English

THE 5 BUILDING BLOCKS OF A TRULY BORDERLESS BUSINESS

Every company wants to jump onto the Internet bandwagon and go direct to their customers, bypassing the middleman. But the Internet is an unforgiving environment that punishes the smallest of mistakes. What groundwork do you need to have in place before going into the online sales channel?

Master the 5 critical building blocks of the online channel to construct a successful e-commerce

business.

Speaker:

Mr Jacky Tai, Founder & Principal Consultant, Unbroken Branding Pte Ltd

Click for speaker profile.

EXPERIENTIAL LEARNING LABS

Get bite-sized, practical and hands-on tips and tricks on running an ecommerce business and how to create digital content for your digital channels and gain traction for your business.

企业升级实验室 L Room 325 | Mandarin

揭秘中国新经济，锁定新商机

以移动互联为主要工具的中国“新经济”，近年来突然爆发巨大活力，创造出世界领先的经济样式，如手机支付、共享经济、大数据分析等引世人瞩目。本工作坊将揭示中国新经济模式背后的真正动能、隐藏陷阱，并分析“无时无刻不联网”的新消费与生活方式，如何深层地影响消费行为和社会形态，以锁定移动互联环境下中

小型企业的潜在商机。

主讲嘉宾

一点传讯传播总监丁威先生