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SMEICC Conference Series 2022 - logo
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2022年度大会议程

超前布局：
加强协作. 明辨笃行. 实现发展. 聚焦前沿.

大会议程

13 SEPTEMBER 2022
2022 年 9 月 13 日
14 SEPTEMBER 2022
2022 年 9 月 14 日
13 September 2022 | 2022 年 9 月 13 日
14 September 2022 | 2022 年 9 月 14 日

13 September 2022 | 2022 年 9 月 13 日

08.30am

Registration 入场登记

Hall 406, Level 4, Suntec Singapore | 新达城新加坡会议与展览中心 4楼 406展厅

09.15am
–
10.30am

SMEICC Conference Opening

Hall 406, Level 4, Suntec Singapore | 新达城新加坡会议与展览中心 4楼 406展厅

Welcome Address   

欢迎致辞

Mr Kho Choon Keng, President, Singapore Chinese Chamber of Commerce & Industry

新加坡中华总商会会长 高泉庆先生

Opening Address   

开幕致辞

Guest-of-Honour 

大会主宾

In Conversation –
SCCCI President Mr Kho Choon Keng and Guest-of-Honour
 
新加坡中华总商会高会长
与大会主宾对话

Powering Up Collaboration to Evolve for the Future

In an increasingly dynamic and digital world, innovation and disruption work in tandem. We welcome a new age of frictionless business where partnerships pave the way for business transformation and advancement. No single organisation can deliver truly exceptional value alone. Businesses must trade their past silos for the power of collaboration to evolve for the future. President Kho Choon Keng engages the Guest-of-Honour in conversation to connect the dots between people and tools to identify, develop and deliver next-generation value.

10.30am
–
10.45am

Intermission 中场休息

10.45am
–
12.45pm

新形态商业模式：协同创新  凝聚动能 永续发展
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
要想应对日益复杂的商业趋势和挑战，企业领导势必得采用更灵活的思维来鸟瞰商业格局的走向，才能有效地为企业制定具未来性和发展性的商业战略。其中同行和跨领域之间的协同合作，以及以创新及有效的采纳永续发展策略，已成为了企业在迈向未来时不可或缺的重要元素。

行业领袖与专家学者将以自身丰富经验出发，和参与者分享在新商业时代下，企业间应如何打破藩篱，互联互通携手合作，融会贯通谋求新布局以实现永续发展目标。在建立全新商业模式的同时，提早为企业的未来发展潜能与实力做好准备。
Drivers and Barriers to Going “Green” for SMEs
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
As the journey towards a green future deepens, SMEs increasingly need to adopt a regenerative business model.   Sustainability is not just your obligation to the environment but makes good business sense.

How can local business sectors be empowered to adopt a holistic approach amidst uncertainty over costs and risks?
Establish Your Digital Core to Future Proof Your Business
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心

The global endemic has brought about the highest level of digital adoption over the last two decades as businesses and consumers transit online when the physical world battles with lockdowns. Businesses that digitalised and survived are expected to thrive, while those who did nothing may be left behind for good.

Join our experts as they share the critical fabrics of business that requires urgent ‘digital rejuvenation’ if yet to be done as the transition towards a digital-first world accelerates.

Trailblazers Ahead of Time
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
Meet the game-changers who have managed to thrive during some of the hardest storms in recent history. What can businesses learn from their experiences and strategies, and subsequently adapt for themselves?

Glean insights from their stories to propel you and your business ahead.

12.45pm
–
01.45pm

Lunch Break 午休

01.45pm
–
03.45pm

中国经贸新时代：探索中国市场新趋势
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
无论疫情和国际局势如何演变，中国市场依然蕴藏着巨大投资与发展动能。中国政局的最新发展、疫情的演变和市场供需的变迁等因素，势必为中国经贸走向增添新气象，也为本地企业在中国市场的发展带来许多新机遇。

座谈会邀请拥有丰富中国经贸经验的专家学者和企业翘楚，为参会者剖析中国市场的最新发展趋势，并分享他们在中国的经商之道与经验，让参与者撷取驰骋中国市场必备的最新资讯和动态，让企业快速适应和制胜瞬息万变的中国市场环境。
Beyond Traditional Mean$ for Business Expansion
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
In recent years, we have witnessed the completion of some of the biggest fundraising rounds and the birth of ground-breaking collaborations in the start-up sector.

What are the critical takeaways for SMEs? How can the power of strategic partnerships and non-traditional means of business financing be the new way of winning ahead?
Making Business Sense out of Emerging Technological Trends
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
What is metaverse? Why is everyone so excited about Non-fungible tokens (NFTs)? Is Artificial Intelligence (AI) really taking over the world? What does all these technologies mean to your business?

Join our experts and leaders as they explain, in business context, what these emerging technologies are – whether they are still just hype, or there are indeed valid and important business cases which majority of businesses may be missing out.
Complement your Business Growth with the Government’s Initiatives
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
While businesses have to grapple constantly with a rapidly changing business environment and increasingly competitive markets, they can take comfort in not having to work in silos. Hear from various government agencies on how your business can work in tandem with their initiatives to speed up growth in the new reality.

14 September 2022 | 2022 年 9 月 14 日

10.00am
–
12.00pm

市场新动能：永续发展大趋势中的创新营销与消费转型
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
全球消费市场在疫情和永续发展浪潮的影响下，逐渐衍生出和过往迥然不同的消费形态和趋势。现今企业不仅要面对因科技变革所带来的营销和销售挑战，疫情和可持续发展带来的供需变化更是彻底颠覆了消费行为和考量，让原本就瞬息万变的市场增添更多变数。

拥有丰富经验的专家学者将分享在永续发展的大趋势中，企业应如何重新审视自身产品与服务定位，为企业的营销与发展策略注入创新与可持续性要素，引领企业做好迎接新消费形态与趋势的准备。
Workforce Reimagined: Competing Forces Shaping the Future of Work
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
The pandemic has changed the way we work. All indications point to the future of work as inevitably hybrid. However, getting it right in practice is a challenge that most businesses face.

How can businesses create productive hybrid workplaces that effectively engage staff, and foster innovation, agility and collaboration within the organisation?
The Future is Data: Capitalising on the Power of Smart Data and Digital Ecosystems
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
We often hear about the increasing importance of data and analytics for businesses. But are we leveraging effectively to create innovative data-driven business models? Embracing digital technology is not confined to making ad-hoc changes and investments in the digital arena but fully capturing the different values that digital technologies offer.

Join the panel of speakers who will share insights on the importance of data as the main driver for business growth and the impact on business in a data-rich environment.

12.00pm
–
01.30pm

Lunch Break 午休

01.30pm
–
03.30pm

Writing the Next Chapter of Regionalisation and Globalisation to Thrive Ahead
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
In an ever-evolving world, businesses constantly face the complexity of globalisation and a barrage of geopolitical tensions, rising costs, supply chain disruption, inflation and keeping up with customer and industry demands.

Can regionalisation and globalisation play complementary roles to each other? How can businesses bounce back and stay resilient in times of crisis? Join the panel of speakers who will discuss the future of regionalisation and globalisation in the new reality, the disruptions to anticipate and the opportunities it will present in the future.
Maximising Digital Marketing ROI in the Era of Digital Privacy
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
Are you finding it harder to reach your audience in the digital space, even with paid advertising & good content? On-going digital privacy concerns amidst regulators and consumers have resulted in tweaks by tech companies to stay compliant but are causing ‘pain’ to advertisers.

Join our industry experts as they share on the evolving marketing landscape and how businesses must innovatively use data amidst regulatory compliance to achieve desired business goals effectively.
Investing in Social Good: A Win-Win Proposition for Businesses?
Suntec Singapore Convention & Exhibition Centre | 新达城新加坡会议与展览中心
Corporate Social Responsibility (CSR) is often pegged as a one-off activity instead of a viable business model. How can leaders move beyond conventional approaches towards Total Societal Impact (TSI) to achieve returns on both their bottom line and society?

Hear the stories of how these companies leveraged their company’s strengths to transform their sustainability strategy and strengthen their business in the process.

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